It is important to assert that after India and Pakistan
England is the third biggest centre for Urdu.

South Asian Immigrants from the Indian sub-continent started arriving in England in large numbers in the 50s 60s and 70s. We are now into the third and fourth generations of settled immigrants now. And Asian poetry music fashion and food are still going as strong as when they first arrived.

Apart from the fact Urdu is spoken by a large part of the diaspora, it is taught in England’s schools as an optional subject. Many 2nd and 3rd generation students take their O and A levels in the language. While Urdu is offered as an optional subject in the England in many schools, South Asian Classics are not.

British Asian children born here have no idea who the great figures of poetry, literature, music and the arts are, so we need an organisation that is committed to promoting the classics and includes the names and identities of writers and artists as well as their work.